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Mobile as a State of Mind

It’s easy to fall into the trap of thinking about mobile simply in terms of devices. Both smartphones and tablets enable the connected worker to communicate and access data from almost anywhere. But when we speak of mobile, and as it becomes more integral to workers’ daily lives, focusing on what that experience really means becomes crucial.

Defining mobility within the confines of a device will no longer suffice; true mobility comes from seamlessly moving between devices, erasing physical edges and placing the focus firmly on content, where it should be.

In user experience, getting the user to the content is always at the forefront of the process. But in a mobile-first world, where a worker might be constantly switching devices, new factors come into play: knowing what—and how much—content works best on each device and creating the confidence that the right information will be there when it is needed.



In fact, the stress caused by this divergence creates specific pain points. Revealed through early research for Project Ansible, these draw a better picture of what problems to address.

“I’m overwhelmed by the volume of stuff I see.”

In an enterprise, keeping track of the amount of emails, documents and requests coming in on even one device can quickly become overwhelming. When this occurs over multiple devices, this anxiety only grows. The technologies that enable document sharing and collaboration need to stay in the background so a worker can concentrate not on organizing information, but on the work itself. Ansible’s focused workflows answer this concern by making sure that what a worker is seeing is always the most relevant to what he or she is doing.

“I’m anxious about the stuff I don’t see.”

Not being overwhelmed by information yet also not missing anything is a central paradox of the mobile worker. Reducing the one source of anxiety often comes at the cost of raising the other. Tools that make finding relevant information easy—like Ansible’s smart search, automatic transcriptions and persistent file sharing—lift the onus of organization off the worker and place it where it should be: on the solution.

“I need to work flexibly across time and location.”

Mobility loses its value when it’s tied to a single device or workflow. A worker cannot be agile and reactive when the tools are not. Factors like time, location and device too often dictate—and limit—workflow. A mobile solution must not only factor these in, but also make them invisible. Ansible’s seamless approach to mobile means that a worker can move between conversations and devices without missing anything, yet also maintain all the information that creates the context for those conversations.

It might be hard to imagine, but these user-centric issues have never before been the driving forces behind a true, mobile unified communications solution. Technology (and the limitations found therein) have instead led the way, magnifying these pain points and leaving workers frustrated and apprehensive about adopting new solutions—or about believing that things can get better.

Central to Ansible’s promise is the idea of joy of use. Simply put, users will adopt a product that they enjoy using. The methodology and technology used to arrive at this may be complex, but the math is simple. When it comes to mobile, ease and joy equal adoption.


Topics: Telephony